The World Is Witnessing the
Transition to Electric Aviation
Our Vision

To be the world's most trusted electric solutions company

Our Mission

To design and deliver industry-leading products through smart innovation and customer-centricity

Our Vision

To be the world's most trusted electric solutions company

Our Mission

To design and deliver industry leading products through smart innovation and customer centricity

magniX Is Leading This Change

History tells us that advances in propulsion drive revolutions in aviation. After the piston engine and jet engine, the electric motor promises to usher in a new age of flight. With significantly reduced operating costs, electric aircraft will change the economics of travel – as well as eliminate carbon emissions. With magniX propulsion technology now showing a proven capacity to power a range of different aircraft, we offer a glimpse into how the electric era begins. We are exploring all applications for electric technologies in the aviation industry, seeking to accelerate the world’s transition to electric flight.

Our Journey

magniX is built on the cornerstones of people, passion, and possibility. Our story began on the Gold Coast of Australia in 2005, where a lean start-up focused on permanent magnet motors and superconducting technologies, developing a groundbreaking electric propulsion unit. In 2017, we arrived at a major inflection point. How could the technological discovery be translated into a product that would make a large-scale impact on customers, connecting communities sustainably and affordably? It was a turning point that saw us rebrand as magniX, and our mission turn to leading the development of propulsion for the electric aviation age.

2005 2009 2015 2017 2018 2019 2020 2021
2005

Tony Guina establishes Guina Energy in Gold Coast, Australia.

2009

Clermont first teams up with Guina Energy.

2015

Guina Energy successfully develops a groundbreaking superconducting EPU. Clermont completes acquisition of Guina Energy.

2017

Guina Energy rebrands as magniX. First successful test of prototype magni5 EPU.

2018

magniX headquarters relocated from Australia’s Gold Coast to Redmond, Washington, USA. Eviation chooses magniX to supply the electric propulsion system for Alice, the world’s first all-electric commercial aircraft.

2019

Successful test flight of the eBeaver in Vancouver, Canada, in partnership with Harbour Air.

2020

Successful test flight of the eCaravan. Universal Hydrogen names magniX as the electric propulsion system provider for the 40-pax hydrogen-powered Dash-8. magniX selected by Sydney Seaplanes for the eCaravan STC and by Faradair for the newly designed 18-pax BEHA.

2021

First test flight of the Eviation Alice expected.

Our Leaders

Meet our team of leaders whose passion for pushing boundaries, combined with deep expertise, brings the electric solution to life.

  • Roei Ganzarski CEO
  • Riona Armesmith CTO
  • Michele D’Ercole COO
  • Jim Harrison Head of Finance
  • Yaara Livne Chief People Officer
  • Simon Roads Head of Sales
  • Daniel Charles Chief of Integrated Planning
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Roei Ganzarski

CEO

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Riona Armesmith

CTO

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Michele D'Ercole

COO

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Jim Harrison

Head of Finance

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Yaara Livne

Chief People Officer

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Simon Roads

Head of Sales

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Daniel Charles

Chief of Integrated Planning

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Roei Ganzarski Team Enablement
Why I am here:

To lead a group of amazing people to achieve what they think is impossible but don’t know yet is possible.

What I am passionate about:

I am passionate about my kids and I want to make sure I help make this a better world for them.

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Riona Armesmith Magical Products
Why I am here:

I believe that flying connects the world in a way that no other mode of transport can but it must be made sustainable to continue to be a source for good.

What I am passionate about:

Leaving a legacy for the world that is better than what came before, and developing technologies that benefit all, not just a few.

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Michele D'Ercole Amazing Execution
Why I am here:

To jump into the fray, taste the risk and leave my mark.

What I am passionate about:

Having the opportunity to create a better future, and shape the world with my talent and my colleagues’; never living the same day twice because it is always possible to improve something.

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Jim Harrison Financial Stewardship
Why I am here:

To support a growing business that will give more people access to air transportation around the world.

What I am passionate about:

Keeping an open mind and finding new ways to support the business based on our current needs.

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Yaara Livne Chief People Officer
Why I am here:

The opportunity to work with a diverse group of brilliant people who share my level of passion and excitement to change the world.

What I am passionate about:

Accelerating people and organizational development in an inclusive environment.

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Simon Roads Customer Relationships
Why I am here:

The innovative technology fascinates me and the opportunity to be at the forefront of this, to share, to create, and make a change.

What I am passionate about:

The opportunity to educate and change people’s perception of the norm, the joy of being able to do that is my motivation. The rewards are numerous – growing a business, changing the industry, creating jobs, telling the story of how what we do will change the world is impactful – and to be a part of that is "electrifying".

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Daniel Charles Programs and Schedules
Why I am here:

To be a part of a great team and a great mission.

What I am passionate about:

Working on tough and interesting challenges.

Connect with me